Founded in 1973, the People's Open Market (POM) was formed to accomplish three goals:
1. Provide the opportunity to purchase fresh agricultural and aquacultural products and other food items at low cost.
2. Support the economic viability of diversified agriculture and aquaculture in Hawaii by providing market sites for local farmers, fishermen, or their representatives to sell their surplus and off-grade produce.
3. Provide focal point areas for residents to socialize.
An estimated half a million people shop at the 25 market sites each year. Prices are usually lower than retail stores. Many ethnic fruits and vegetables not normally found in the large retail stores are found here. Each market operates once a week and lasts about an hour. See the web link for current schedule.